Jeep® Wrangler Announcement
Few products – certainly few vehicles – match the iconic status of the Jeep Wrangler. So when we were given the task of designing and producing the materials for the all-new model’s media reveal, it was apparent to all that they needed to be as memorable, and desirable, as the Wrangler itself.
Services
- Brand Communications
- Print, Packaging & Interactive Design
- Interactive & Web Development
- Editorial
- Digital Assets & Project Management
rugged &
extremely
durable
A custom-made wood box housed the product information booklet, interactive USB and a useful wireless speaker.
Deliverables
- Custom Designed Walnut Box
- Interactive USB Flash Drive
- Wireless Bluetooth Speaker
- 200+ Page Smyth-sewn Book
- Announcement Microsite
Result
Working with the teams from the outer packaging source, the printer, and the source for the copper USB and wireless speaker, our design team fine-tuned the dimensions, materials and production methods for each of the items, resulting in a highly-functional and collectable finished piece that truly reflected the product’s essence.
